Experience-Led Design Rooted in Brand, Space, and Story

I design environments that communicate meaning—before they are built.

Through my Brand × Space × Story™ methodology, I help clients define the emotional, spatial, and narrative foundation of their projects so future design decisions stay aligned and intentional.

This work happens before technical design and guides everything that follows.

The Brand × Space × Story™ Methodology

A single method that combines branding, interior architecture, and storytelling into one clear process.

Brand — identity, emotional aims, and visual style. Space — layout, materials, light, and how people feel in it. Story — memory, feeling, and meaning.

When these match, a space becomes an experience.

Concept Design Packages: (Phase 0 Experience Design)

Concept Design Packages establish clarity before SD, DD, or CD phases begin. They define what the space is meant to express—so teams can design with confidence, not guesswork.

Service Tiers (Overview)

Tier 1 — Experience Foundation

Strategic clarity for early-stage concepts.

Tier 2 — Concept Design Package

A complete Brand × Space × Story™ foundation for projects preparing for design development.

Tier 3 — Concept Visualization

Concept design translated into narrative-driven renders for alignment and buy-in.

Tier 4 — Signature Experience Visualization

Cinematic, high-impact visuals for flagship or brand-defining spaces.

Tier 5 — Experience Worldbuilding™

Invitation-only, long-range experiential strategy.
By inquiry.

Where This Fits

Brand × Space × Story™ services operate in Phase 0 and are designed to transfer seamlessly to architects and design teams.

I do not provide construction drawings or permit sets.

Who This Is For:

  • Wellness, lifestyle, and cultural spaces

  • Creative studios and flagship environments

  • Clients seeking alignment—not decoration

If you’re looking for execution-only services, a different model may be a better fit.

Why This Investment Exists

This work defines direction, not just deliverables.

Clients invest in Brand × Space × Story™ to:

  • avoid redesigns

  • align stakeholders early

  • protect the emotional integrity of a project

More Services and Add-Ons:

Experience Design Direction

  • Concept alignment during SD/DD

  • Narrative & material consistency reviews

Brand × Space × Story™ Intensive

  • 90-minute strategy session

  • Written experience summary

Investor / Client Presentation Deck

  • Visual + narrative refinement

  • Stakeholder-ready storytelling

Visual Design

  • Exhibition identity (logo, palette, lettering)

  • Wall graphics & typography systems

  • Programs, posters, exhibition collateral

  • Wayfinding & signage design

DIGITAL STORYTELLING

  • Screen content & motion graphics

  • QR-based storytelling interactions

  • Digital overlays for physical installs

  • Social-media-ready content

  • Cinematic short-form storytelling

Let’s Begin

If you’re planning a project and want to establish a strong experiential foundation before design begins:

Inquire About a Concept Design Package